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Four biggest mistakes Samsung ever made ..

1. Not bringing the Samsung Galaxy Note 5 to Europe

I'll start with the decision that's freshest in the mind. There were rumors floating around for a long time that Samsung had decided Europe didn't need the Samsung Galaxy Note 5 and could make do with a Samsung Galaxy S6 Edge+ instead. But that didn't make the confirmation of those rumors any less painful.

The Galaxy Note is one of the Korean manufacturer's most complete, versatile devices, so it's not unreasonable of users worldwide to have expected the line's continuation. It has also been a commercial success, popularizing the phablet and winning over countless followers since its launch
in 2011.

2. Starting the mini smartphone trend

Let's be clear from the start: no one likes 'mini' smartphones. They need to be stopped immediately. And when you're looking for someone to blame, you can look in Samsung's direction.
After the aberrations that were the Samsung Galaxy Mini and the Samsung Galaxy Mini 2, the company decided to continue the series with a small version of the Samsung Galaxy S III. While this may have been a smart move from a commercial perspective, attracting consumers who want the look of a high-end product without the expense, the Galaxy S III bore almost no resemblance to a top-end phone.

3. Still copying Apple in 2015

You'd think a company that's able to sell as many phones as Samsung wouldn't need to mimic its greatest rivals, in this case Apple.
Unfortunately, that doesn't seem to be the case. The Samsung Galaxy S6, for example, mimics the design of Apple phones in several ways. The Korean manufacturer even copied the promotional image style used for Apple's iPad when it launched the Galaxy Tab S2. Samsung isn't the only Asian manufacturer to make this mistake, with manufacturers such as Xiaomi and Meizu aping designs from Cupertino to try to attract more buyers. The fundamental flaws in this way of thinking can be seen in the success of manufacturers such as Motorola and LG, who have made the design of their phones unique.

4. The inability to make a decent mid-range phone

Despite all its success, Samsung has not been able to crack the middle-of-the-road market. The best example of this failure was the Samsung Galaxy A3, which hit stores last year. The phone had a starting price of just over US$300 but had much lower specs than many cheaper models. Phones such as the Infinix Zero 2 offered significantly better all-round packages for much less money.

The reason people bought the A3 was the same reason people bought Samsung's 'minis' – the popularity of its high-end devices gave the phone a reflected prestige it didn't deserve.
If Samsung continues down this path, it may well start to lose its share of emerging smartphone markets, where consumers are less subject to brand loyalty and history, and focus just on facts.
Is there anything I've missed? What would you add to this list?

If you've been folowing tho rumours has it that the Note 5 will be coming to Europe.. we'll see how true that is.



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